Our History

Our History

Alexanders Prestige was founded in 2005 by childhood best friends Alexander Brimelow and Andrew North. After building up vast knowledge working in the automotive world, they felt the experience of buying and selling a car should and could be better. Not only for the customers, but for the people who work in the industry, too. Whether you’re at Alexanders to buy a supercar or just to have a little browse, we want your experience, as our customer, to be personal and leave you wanting to come back. We’re a close-knit and multiple-award-winning team, and will do everything we can to make the process of buying – or selling – your next car as enjoyable and hassle-free as possible.

Car Range

We’ve called Boroughbridge, North Yorkshire, our home from the beginning. In fact, our first showroom was just a few hundred yards away. Now, we’re proud to have one of the largest indoor heated showrooms in the country, stocking, selling and buying the finest prestige, 4x4 and sports cars. We take pride in being able to guide each and every one of our customers, whether new or returning, through every part of vehicle ownership – the buying, financing, servicing and selling – all from under one roof. While this pretty village close to the A1 is our base, our customers hail from across the UK and beyond our shores.


As our business and reputation have grown, it's given us great pride to be recognised with multiple awards and commendations over the years. Here is a selection of the recognition we have been awarded over the past few years:

Ackrill Media’s Medium Sized Company of the Year Award
Young Entrepreneur of the Year
Best Small Company of the Year
Motor Codes’ Garage of the Year Regional Winner (2 years in a row)
Insider Media’s 42 Under 42
CarDealer Magazine Specialist Used Car Dealership of the Year
Auto Industry Awards Employer of the Year
Auto Industry Awards Aftersales Excellence
Auto Industry Excellence Award for Customer Care
Auto Industry Excellence Highly Commended Premium Used Car Dealer
AM Awards Best Used Car Dealership (Independent)

This success and recognition has come through people, though – all the staff and customers who have made Alexanders what it is today – and to everyone, we say thank you.

The Alexanders Group

Alexanders prestige group also incorporates HCC. It was established in 2010 as an alternative to Alexander Prestige, they offer a wide range of affordable premium used vehicles. The name was born from Alex’s and Andrew’s first son’s Harvey and Cooper. The company has the same ethos and values as the rest of the Alexanders group and each vehicle is meticulous prepared by ourselves to always achieve the highest of standards