If you didn’t know, Urban Automotive is a company which has been building bespoke high-end luxury vehicles since 2013. From Range Rovers, to Rolls-Royces, to Lamborghinis. Speaking of which, the Lamborghini Urus is not a small car. It’s a car that gets you noticed, and seeing one in your review mirror is an imposing sight. None more so than this – a Lamborghini Urus S that’s been given the once-over from Urban Automotive to turn the dial up to eleven.

Let’s start with the wheels- spectacular 24-inch forged items in Matt Black, which fill the arches well. Matt Black to match the Nero Helene with full satin PPF, too. Menacing doesn’t do it justice.

2023

9,000

Nero Helene

Nero Ade leather and Alcantara with Q Citura in Arancio Leonis

 

What really makes this Urus though, is the Urban exterior styling package. The list of items they add is too long to list here, but it includes extensive carbon all the way from the bonnet to the rear diffuser, along with Urban branding and billet aluminium exhaust finisher. It completely escalates the look of the car. If the ‘normal’ (if such a word was applicable), Urus S looks intimidating, this will make the hairs on the back of your neck stand on end.

Although what makes this car are the Urban modifications, definitely don’t scoff at how the car arrived from factory, with some impressive options including 3D Bang & Olufsen sound system, Panoramic roof, full electric seats with ventilation and massage, and even carbon ceramic brakes, amongst a whole swathe of other options. A few of the smaller options pull the car together, like the dark interior package – you’ll struggle to find chrome on this car – and contrast stitching in orange for a tasteful splash of colour in amongst the darkness.

The combination of bespoke Urban parts and factory spec makes this Urus S an impressive beast. You don’t need a faster car for day-to-day use (though want is something different altogether), and it has the capacity to hold whatever luggage and personal effects you could wish to throw at it. If Bruce Wayne had a family, this is probably the car he’d probably do the weekly shop in. It’s that kind of car- one that gives you the rear view mirror chills.

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